Top 5 Photo and Video Apps on iOS in South Africa Q4 2024

In the fourth quarter of 2024, the top photo and video apps in South Africa on the iOS platform showcased varied trends in downloads, revenue, and active user engagement. Here’s a closer look at their performance.

CapCut - Video Editor from Bytedance Pte. Ltd experienced a significant rise in weekly revenue, culminating at approximately $13.3K by the end of December. Downloads also saw a notable increase, reaching 38.2K in the final week of the year. Active users surged impressively, peaking at over 723K.

Instagram, developed by Instagram, Inc., maintained a steady revenue stream, with weekly figures hitting around $8.4K in early December. Weekly downloads fluctuated slightly but remained consistent, averaging around 15K. Active users demonstrated a gradual increase, ending the quarter with nearly 899K.

YouTube, by Google, showed robust revenue performance, with weekly earnings reaching approximately $42.6K in late November. Downloads remained stable, hovering around 12K weekly. The app consistently engaged over 6.08M active users throughout the quarter.

Snapchat from Snap, Inc. saw a gradual increase in revenue, closing the year at around $3.2K. Weekly downloads remained steady, with a slight rise to 6.2K in December. Active user numbers fluctuated, peaking at 863K in early October.

Canva: AI Photo & Video Editor by Canva experienced a decline in revenue towards the end of the quarter, ending at approximately $15.8K. Downloads varied, with a peak of 6.8K in the last week of December. Active users saw a notable increase, reaching over 215K by the end of the year.

These insights are derived from Sensor Tower's comprehensive data, offering a detailed view of app performance trends in South Africa's dynamic app market. For more in-depth analytics, visit Sensor Tower.